Apple TV+ Price and Discount 2025: How Much It Costs and Ways to Save

Apple TV+ Price and Discount 2025

If you’re thinking of subscribing to Apple TV+, you might be wondering: “How much will I really pay each month?” And “Are there any ways to get it cheaper or free?” Let’s break it down clearly, with all the latest info (as of late 2025), plus discount tricks you can try in your region.

What Is the Current Monthly Price?

Apple TV+ used to be $9.99/month, but in August 2025 Apple raised the price. Now the subscription costs $12.99 per month in the U.S.

If you had the service already, you will see this new price starting from your next renewal after the raise.

So yes, it’s more expensive than before, but it’s still just one tier no ad version or cheaper plans (for now) you get all shows, 4K, offline downloads, etc.

What You Get for That Price

For your $12.99/month, you get:

  • Entire library of Apple Originals (series & movies)

  • Streams in 4K HDR when available

  • Offline download support, you can save episodes/movies on your device

  • Family Sharing: You can share with up to 5 other family members (6 accounts total) with no extra cost

So it’s a “full package,” no tiered or stripped-down variants currently.

Discount / Free / Promotional Ways

Even though $12.99 is the regular price now, there are still several legitimate methods to reduce the cost or get Apple TV+ free (for some time). Here are the current ways:

1. Free Trial (7 Days)

New users generally get a 7-day free trial before charges begin.

Just sign up, try it out, and cancel before the trial ends if you don’t want to continue.

2. 3 Months Free with Apple Device Purchase

If you buy a new iPhone, iPad, Mac, or Apple TV, you are often eligible for 3 free months of Apple TV+, but you have to redeem within 90 days of device setup.

This is a common promo, so if you plan to buy one of these devices, you can sneak in a free Apple TV+ period.

3. Student / Apple Music Bundle

If you are a student and use Apple Music’s student plan, Apple sometimes includes Apple TV+ free with that plan.

This is a very good deal: you pay less for music and get video streaming bundled.

4. Carriers / Telco Offers

Some mobile or internet carriers give Apple TV+ as part of their packages:

  • T-Mobile (U.S.) has had “Apple TV+ On Us” offers where certain plans include Apple TV+ free (or partially free) as long as you use that mobile plan.

  • In other countries, local carriers offer 3 months free or discounted periods.

So check your mobile/internet provider’s offers, they may already have a deal.

5. Apple One Bundle

If you already use Apple Music, iCloud+, and Apple Arcade, you might switch to the Apple One bundle, which includes Apple TV+ with other Apple services.

The bundle starts at $19.95/month (for the Individual tier) and includes TV+, Music, Arcade, and 50 GB iCloud.

This way, you pay a single fee for many services, which is cheaper than subscribing to all separately.

6. Limited Promotional Deals

From time to time, Apple or partners run promos, e.g.:

  • A limited offer of $2.99/month for the first 3 months for new or eligible returning subscribers.

  • Free all-access weekends (Apple sometimes makes Apple TV+ free for a few days as a promotion).

These are less permanent, but worth watching.

Also Read:

What Changed & What to Watch Out For

  • The price hike to $12.99/month is recent and is important to know. Any old guides showing $9.99 are now outdated.

  • Apple has not increased the annual price (still $99/year) in this recent hike, so the annual plan might offer better value.

  • So, if you commit for a year, you pay less per month overall.

  • Also, keep an eye on new discount promotions from carriers, retailers, or limited campaigns that may change.

Which Option is Best for You?

Here’s a little decision guide:

Your Situation Best Option
You don’t have Apple TV+ yet Start with a 7-day free trial
You’re going to buy a new Apple device Redeem 3 months free
You’re a student Try Apple Music/student + get TV+ bundled
You use many Apple services (Music, iCloud, Arcade) Apple One bundle might save you
Your carrier offers a deal Use their promo (check eligibility)
You prefer long-term savings Opt for an annual plan

Example: How Much You’ll Save

Let’s say you go for an annual plan at $99/year (if still valid) vs paying monthly:

  • Monthly at $12.99 × 12 = $155.88

  • An annual plan $99 means your effective monthly cost is about $8.25

That’s a big saving. So if you like Apple TV+ and expect to keep it, the yearly plan is better.

Also, if your carrier gives you TV+ bundled for free, that’s free streaming (as long as you keep the plan).

A Few Caveats & Tips

  • Always check region & local currency; these deals are U.S.-centric; pricing & offers differ in other countries.

  • Redeem within time limits. The 3-month free device deal must be claimed within 90 days.

  • Cancel before the trial ends if you don’t want to pay.

  • Keep track of renewal dates, especially if price hikes are coming.

  • Use official sources only some discount websites have misleading or expired coupon codes.

So, to answer simply:

  • Current cost: $12.99/month in the U.S., after a 7-day free trial.

  • Lots of ways to get a discount or free period: new device, student plan, carrier deals, Apple One bundle, promos.

If you play your cards right, you might pay very little (or nothing) for the first few months. And if you plan to keep the service, going annual or bundling may save you more long-term.

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